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Prompt Engineering

Prompt engineering refers to the art and science of designing prompts in such a way that AI models deliver optimal and targeted responses. In a business context, prompt engineering helps maximize the performance of AI systems and make their responses as accurate, relevant, and reliable as possible.

Prompts are text inputs or instructions that users give to AI in order to obtain a desired response or action. They can contain questions, tasks, commands, or contextual information and are the central interface for controlling the behavior of AI.

The wording of prompts has a direct influence on how AI understands and processes the task. A clear, structured prompt usually leads to more accurate and useful results. Good prompts can retrieve specific knowledge, solve complex tasks, or make AI behave in a desired way. Imprecise or vague prompts often lead to less helpful responses.